Seamless North America LLC is an online food ordering service that allows users to order food for delivery and takeout from restaurants through their web site or suite of mobile apps.

During my time at Seamless, I had the opportunity to contribute to every aspect of the brand. I developed a comprehensive design system that was implemented across the organization. My responsibilities included designing and conceptualizing advertising, marketing programs, and social media campaigns. These initiatives encompassed various formats, such as direct mailers, billboards, emails, station domination poster ads, half-branded train ads, Facebook mini-campaigns, microsites, video shorts, digital video ads, and NYC Metro cover ads. I also designed custom typography for several projects, some of which are displayed above.